Mobile marketing

Mobile marketing


Google lures Internet marketers with Engage

What’s Google Engage? For Internet marketers, it’s free training, support and sales tools to get you reselling AdWords to small businesses. Here’s a look at why Google is targeting this lucrative and untapped market.


Mobile apps can fill the branding gaps

Many digital marketers are considering whether they should deploy mobile applications to help extend their brand. But does a mobile application make sense for you?